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research 

my audience.

In this section, actually I stuck on this part for a long time,  about how to find my target audience, and I did a lot of research, including a bunch of primary studies. I launched multiple choice questionnaires of the survey on my private Instagram and my another Instagram account. I am quite happy to have a lot of people to participate in my feminism questionnaires votes activities, the results of showing almost 80% voters all are female, and those people age group is probably around between 14 to 25. In my surveys process and results, the answers and replies they gave me were very surprised me. Basically, no one really understands "feminism" and even some people do not know it at all. However, there are very few people who are opposed to feminism this word, a kind of extreme bias idea on it, they think that feminism is not right things, is a tomboy stuff.

identify my audience

My primary target audience is set at 13 to 24 years old, young female group. As a result of my own personal demographics, mainly the most concerned about this feminist issue is the female population, only about 10% is male attend, because they may think that is women's things is not related to them. In fact, it is also relevant. However, I want to put my emphasis on girls today. In my experimental survey, all the female who participated in the survey is the young group with a basic age of 14 to 25. After the actual findings, I think this is a viable ethnic group, although they do not quite understand the definition of feminism, but I want to use a unique way present to my audience. Since I also did investigations related to feminism, I also understand their what my audience comprehension of feminism, and how them would like to think about my movement. I want to attract the attention of young people in their most commonly used ways.

Regarding my age group is around 13 to 24, this age group belongs to the student stage. Of course, their education level is basically very shallow. Certainly, if today is people who had well educated, I think they already have a better understanding of the meaning and purpose of feminism. Therefore I setting my audience in this area has not yet been a basic or in-depth understanding. I set my audience's personality is that they are lack of confidence, it is easy to be influenced by other people's views then change, care about the appearance, for fear of criticism, and most importantly, often receive some gender discrimination or stereotypes of the problems. About their values apparently, some are positive, some are quite negative but occasionally retreat because of stereotypical gender discrimination. About  Their living habits, usually, all the time playing their smartphones,  phones inseparable, every second have to look and check their social media, due to these will let have a sense of security. About their lifestyles, usually, they likely to go online shopping, take a look at some novel information online, because they rarely go out outside activities.

about
my audience
Research some feminist point
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© 2017 by Crystal Ma

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